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So I made the fault of meter reading a transcript of Fast Company, that held a shot piece in it entitled “The Brand Called Obama.”

The author says that Obama is mored than simply a political leader, he’s a trade name - one that stokess aspirations, moves citizenry to evangelise and go through, just like early big brands. Like a shot, I idea of Renuzit or Depends - two brands I fall out to utilize on my years off.

Anyways, I idea branding citizenry went out with bondage. And the fact that Fast Company sees fit to mark Obama, appears kinda dense.

If there’s a poisonous substance in our discourse today, it’s venders tossing about the news “branding” like an inexpensive houseboy. The tidings “brand” is so overdrove, it’s fundamentally meaningless. Capital of France Hilton seemingly considers herself a marque - kind of like Valtrex in reverse.

But Barack is justed an adult male, not a brand name. Do you know what a marque is? It’s a merchandise - McDonalds, Coca Cola, Gutfeld’s Homemade Shorty Robes - that you can acquire for USD 14 at Gutfeldhomemadeshortyrobes.com.

Fact is, if you aim to be a trade name like Black and Decker, you’re in all probability an instrument. So you’re nearly there. But only because you want to be a trade good doesn’t mean we’re locomoting to devour. Believe me, after calendar months of going away my ad up on craigslist, I completed not everyone buys in to the Gutbrand. I never should have placed photos of my nevus.

And if you dissent with me, then you Sir are worsened than Hitler.

Greg Gutfeld hosts “Red Eye with Greg Gutfeld” weekdays at 2 a.m. ET. Direct your comments to:
redeye flight@foxnews.com